Valuable features in Helios IQ Agency

• Graphic representation of an agency’s media plan
  Campaign calendar at a glance – quick overview of the booked time ranges.
• Quick Campaign Push
  Campaign updates go live in under three minutes.
• Efficient Campaign Management
  Campaign Wizard and Entity Tree for easy booking of advertising campaigns. Unlimited banner formats. Inventory estimation under consideration of targeting criteria. Campaign control and optimisation on CPM, CPC and effective CPM basis possible. Campaign history logs.
• Live Test
  Banner preview directly on the ad placement! From a simple GIF banner to complex Rich Media and Online Video Ads – Helios IQ lets you see them in a live environment, in the browser of your choice!
• Live Monitoring
  Impressions, Views, Clicks and Clickrate are reported live (in real time) – for campaigns and web sites.
• Interactive Reporting
  Highest flexibility in reporting for individual presentation of the data. Standard reports (web sites, campaigns, network, user), Inventory/Forcasting reports, Report subscriptions - even for every hour. Compatible with Excel, CSV and XML.
• Postclick Tracking for Transactions
  Detailed reporting to comprehend if users that had clicked on a banner beforehand made a transaction on the website of the target URL (i.e. order an article in the shop or sign up for a newsletter).
• User Tracking
  With the user tracking function, you can retrace on which pages within the Internet presence the users are navigating.
• Advanced Targeting
  Many specific targeting criteria to send online advertising efficiently, quickly and precisely to the user - including local targeting up to city level.
• RichMedia Formats and Booking
  Wizard with predefined media formats. Easy upload and multi link feature. Complicated ad formats (Layer, Flash, etc.) are automatically adjusted to the ad server. Disk space to save creatives in the ad server for further usage – and much more.
• Maximal Performance and Security
  Extremely high security standards and uptime in banner delivery by the ADTECH ad serving data centres.

Helios IQ Agency offers you even more advantages!
Ask ADTECH Sales about the many other new functions and tools in Helios IQ Agency and the new possibilities that exist in ad serving.