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19.05.2013

PRESS RELEASE

ADTECH Opens New Data Centre in Amsterdam Strengthening its Ad Delivery Infrastructure


High speed Internet connections enable ADTECH to deliver online advertising campaigns and data even faster

Dreieich  – 12th January 2010
– ADTECH, a leading provider of ad serving technology and part of AOL Advertising, has today announced the opening of a new data centre in Amsterdam.

“With a high-speed connection from the new data centre to the Dutch Internet exchange point AMS-IX, ADTECH is able to carry out much faster speed and transfer rates in data traffic,” said Dirk Freytag, CEO at ADTECH.  “Put simply it means that our adservers will be able to analyse banner enquiries within milliseconds and then send the appropriate ad back to the user's browser.  Campaigns that have just been booked go live within seconds and the live monitor in the adserver's user interface displays real-time delivery figures.”

Freytag continued: “With Europe's largest Internet junction located in Amsterdam, ADTECH is (with this new data centre) ensuring that it stays up to date with growth requirements and customer traffic needs – for both now and in the future.  Our business development is running extremely well and the opening of the new centre is important for our long-term growth.  Forward-looking investments are indispensable.”

The new data centre in Amsterdam supplements ADTECH’s existing global delivery structure with a data centre at the DE-CIX in Frankfurt am Main.  There is an additional system on the US east coast of Virginia, and one on the west coast in California as well.


ADTECH Press Contact UK
Nikki Alvey, The PR Network
Phone: +44 (0) 7973 354 706


About ADTECH
ADTECH is an international supplier of digital marketing solutions and is AOL Advertising's ad serving platform. The company's flagship product is an integrated ad server solution that enables web publishers, ad networks, agencies and advertisers to manage, serve and evaluate virtually any kind of online advertising campaign including display, video and mobile formats. ADTECH’s solution differentiates itself from the competition through its scalable, enterprise-class infrastructure and user-friendly tools, providing users with increased efficiency, reliability and ROI for their online advertising business. ADTECH customers include major players like BSkyB, Hi-media, Gannett and Fox Networks. ADTECH AG is a wholly-owned subsidiary of AOL Inc.

About AOL
AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL’s business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL’s owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL’s consumer offerings.



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